You’ve come this far,
we’re practically friends.

Hi, I’m Liya—a designer with a passion for bringing ideas to life and transforming them into captivating brand stories.

I specialize in creating visuals that speak to people and designing brand experiences that leave a lasting impact.

Currently, I’m freelancing as a brand designer, helping small businesses and creatives turn their visions into reality.

Outside of design, you’ll find me exploring new techniques like frame-by-frame animation or experimenting with gouache paints.

If any of this resonates with you, let’s talk!

You can find more of my work on my Instagram @liyapetkovadesign.

Thanks for stopping by, and I hope you enjoy the magic I’ve crafted here.

Services

Brand Identity Design

Illustration

Poster Design

Packaging

Creative Direction

Social Media

Brand Packages

Perfect for small businesses that need a strong foundation for their brand, covering all the must-have basics.

What this includes:
- Discovery Call
- Creative Direction
- 3 Moodboards
- Logo Suite (responsive)
- Colour Palette
- Font Pairing
- Revision rounds ( 3 )
- Mini Brand Guideline
For businesses wanting to refine their story and create a powerful visual presence that resonates deeply with their audience.
What this includes:
- Discovery Call
- Brand Questionnaire
- Brand Strategy
- Creative Direction
- 3 Moodboards
- Logo Suite (responsive)
- Colour Palette
- Font Pairing
- Brand Pattern
- Business Cards
- Social Media Moodboard
- Brand Guidelines
- Revision rounds ( 4 )
For the business that seeks a fully customized and comprehensive brand identity, crafted for a memorable digital and social media presence.
What this includes:
- Discovery Call
- Brand Questionnaire
- Brand Strategy
- Creative Direction
- 3 Moodboards
- Logo Suite (responsive)
- Colour Palette
- Font Pairing
- Brand Pattern
- Business Cards
- Packaging Design
- Social Media Moodboard
- Social Media Template
- Brand Guidelines
- 1 deliverable of choice
- Revision rounds ( 5 )